Marie Veronique Organics at the Forefront of Concern over Nanoparticle Safety
Reports Own NanoParticle Profile
08.30.2010– Marie Veronique Organics founder (and former chemistry teacher) Marie Veronique Nadeau and her daughter Jay Nadeau, a physicist/nanoparticle expert, have always been concerned about the repercussions of nanoparticles entering the bloodstream. Marie’s ecologically responsible, natural and transformative skincare company, Marie Veronique Organics, is consequently one of the very few skincare brands not to use nano-sized zinc oxide in their sunscreen formulation.
ABOUT NANOPARTICLES: ‘Nanoparticle’ refers to tiny (“nano” refers to a nanometer, which is one billionth of a meter) engineered particles found in thousands of products used everyday, from skincare products to nutritional supplements.
But increasing, recent evidence shows that these tiny engineered particles potentially pose a giant risk to human life by entering the body by inhalation, ingestion, or absorption through the skin. Alarmingly, scientists have found that once nanoparticles enter the body’s cells, they move on to the internal organs.
Recent laboratory studies conducted at UCLA's School of Public Health resulted in alarming results: the consumption of nano-titanium dioxide was damaging or destroying the lab mice’s DNA and chromosomes. The degrees of DNA damage and genetic instability that molecular biologist Bénédicte Trouiller documented can be "linked to all the big killers of man, namely cancer, heart disease, neurological disease and aging," says Professor Robert Schiestl, a genetic toxicologist at UCLA's School of Public Health.
In a sea of skincare companies, Mare Veronique Organics sets itself apart by leveraging a deep scientific understanding of the aging process to select the most therapeutic ingredients nature has to offer. Every ingredient that goes into their products is nourishing and safe. “Intelligent Ingredients” is not just the company’s tag-line; it also speaks to the overriding principal that guides every formulation.
Marie’s sunscreens have always been free of harmful chemicals and nanoparticles, yet are extremely effective. In 2009, environmental watchdog The Environmental Working Group included four of Marie Veronique Organics’ sunscreens in their top-five list of SPF-containing moisturizers for effectiveness and safety.
“It is rewarding to provide our customers with transformative, anti-aging products that are safe and environmentally friendly. We also seek to create change globally-- MVO contributes 10% of profits to the Acumen Fund, a non-profit that is using entrepreneurial approaches to fight poverty in the Third World. This makes our work impactful on so many levels!” says CEO Hillary Peterson. Marie Veronique Organics operates as a responsible, sustainable company, which includes biodegradable products and package labels as well as 100% recyclable glass packaging. They buy organic ingredients locally when at all possible, and support fair trade businesses overseas.
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